HD Farcom sponsored “Mera Me Ta Xromata” color festival

HD Color by FARCOM sponsored “Mera me ta Xromata”, the first color day festival in Greece which celebrated its 10th anniversary with a grand beach event in Thessaloniki.

Hundreds of people of all age groups took part in the biggest #hairdancing ever, celebrating the color, the movement and the freedom together with HD Color. Too many games, laboratories, facepainting and watersports were located there, as well as flyboard shows, fire shows, dancing and music teams presented eye catching acts. The awarded music artist Sidarta was also there for the grand finale of the festival.

HD Farcom stand welcomed the audience by making #HairDancing challenges on HDFarcom’s Social Media accounts ( Instagram , Tik Tok ) and engaged people with the brand. At the same time, the video walls on the main stage projected the promo video of the HD hair dyes, enhancing the “dancing with color” vibes.

Hair Dancing by HD Farcom is the freedom to be yourself, to express your beauty without restrictions, to live and celebrate every moment of your existence. “Mera me ta Xromata” is imprinted to people as one of the signature events of the town and therefore it has become a thrilling celebration of summer & colors.

Watch how the Hair Dancing movement framed the event here: https://www.youtube.com/watch?v=zu_bM_HiBCM