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SERI Shampoo Ultimate Revival

SERI Shampoo ULTIMATE REVIVAL with Omega fiber control for all hair types.
Omega fatty acids & almond milk.

SERI Shampoo Moist Core

SERI Shampoo MOIST CORE with Olea-nutriforce for coarse, dry & damaged hair.

Argan oil, Arginine & Trace Minerals.

Professional shampoo with Olea – Nutriforce active care system, an innovative combination of Argan oil, Arginine and Trace minerals for silky soft hair, full of strength and vitality.



SERI Shampoo Color Shield

SERI Shampoo 
COLOR SHIELD with UV-Keraplex.

Intensive care for color treated hair.

Vegetable Keratin, Monoi de Taiti & UV Color protection factor.

SERI Shampoo Color Shield, Sulfate Free

SERI Shampoo COLOR SHIELD with UV-Keraplex Sulfate Free.

Gentle care for color treated hair.

Vegetable Keratin, Monoi de Taiti & UV Color protection factor.

SERI Shampoo Volume Twist

SERI Shampoo VOLUME TWIST with Fiber Novalift for dull, weak, thin hair.

Vitamins E, C, F & Wheat proteins.

Professional shampoo with Fiber Novalift active mild care system, an innovative combination of Vitamins E, F and C complex and wheat proteins, specifically formulated to provide hair weightless volume with natural feel.

SERI Shampoo Experts Assist

SERI Shampoo 
with Ultra-Silk Neutralizer after relaxer, perm & color technical procedures.

Silk proteins & Jojoba Oil.



SERI Shampoo Ultra Strength

With Vegetable proteins & Biosaccharides

For all hair types.


SERI Anti-Yellow Shampoo Silver Fix

With Active Anti-Yellow Agents & Natural Cotton Extract.

The SERI SILVER Fix shampoo formula is enriched with active anti-yellow agents to neutralize the yellow tones on white, grey and blonde dyed hair.
It contains pro-Vitamin B5 known for its hydrating properties, and natural cotton extract rich in proteins, B complex vitamins and sugars.

DIRECTIONS FOR USE: Apply the shampoo to wet hair and massage gently. Leave on for 2-3 minutes, then rinse well. For more intense results leave on for longer or, repeat the process.

SERI Scalp Purifier, Anti-Dandruff Shampoo

Suitable for sensitive scalp prone to dandruff

Anti-dandruff shampoo with Derma-Pirolamine active care system, an innovative combination of Piroctone Olamine, a powerful anti-dandruff agent, and vitamin B complex, known for its soothing effect.
Removes visible dandruff flake offering a uniquely healthy appearance from the first use.
Its frequent use prevents from dandruff’s reappearance.


SERI Scalp Comfort Shampoo suitable for hair loss cases

Suitable for sensitive scalp prone to hair loss

Energizing shampoo with Equilibrium – Vitactiv active care system, an innovative combination of lactitol, xylitol, biotin, pro-vitamin B5 and trace minerals of copper, zinc and manganese, valuable ingredients for healthy hair growing and maintenance of the natural balance and scalp micro flora. After the very first use hair will feel refreshed, revitalized and healthier.
Suitable for frequent use.
In cases of hair loss combine with the SERI ampoules.


SERI Natural Line Palm Shampoo

With Elaeis Guineensis (Palm) Oil & Wheat Proteins

The Palm Shampoo of SERI Natural Line nurtures and revitalizes hair. It contains Palm Oil and a combination of Vitamins and Wheat germ proteins that reinforce and moisturize hair, provide strength, shine and vitality. It is ideal for shampooing after using the SERI Palm Butter. For all hair types. For best results complete the treatment using the revitalizing SERI Palm hair mask.

SERI Conditioner Moist Core

with Argan Oil, Arginine & Trace Minerals

Nutri-Moist System

Professional hair conditioner formulated with deep conditioning ingredients and Olea -Nutriforce active care system, an innovative combination of Argan oil, arginine and trace minerals.
Makes hair detangled without being overburdened and easy to style.
It leaves hair weightless, revitalized with a natural silky feel.

Dermatologically tested

SERI Conditioner Color Shield

UV-Keraplex / Color Resistance & Brilliance System

Vegetable keratin, Μonoi de Tahiti & UV- protection factor

Rich formula with UV-Keraplex active care system and enhanced conditioning ingredients for unique texture and intense shine.
Untangles hair instantly, without overburdening them.

Dermatologically tested

SERI Hair Mask Moist Core

Olea-Nutriforce Active Care System
With Argan oil, Arginine and trace minerals

Professional hair mask enriched with Olea-Nutriforce active care system and enhanced conditioning ingredients, for immediate revitalization of dry and damaged hair. Leaves hair silky soft, full of strength and vitality.

DIRECTIONS FOR USE: after shampooing, apply on wet hair along the whole lengths. Let sit for 2-5 minutes. Rinse with plenty of lukewarm water.


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